This is the digital business era. This is the decade where even companies with conservative technology adoption will reluctantly internalize that they must transform – or perish.
Throughout the past 2 decades, many industry sectors have transformed fundamentally once or even twice. Some industries have lost their existence while others have shot into the sky, making dollar billionaires of their founders in less than a decade.
A Digital Strategy is the combination of business and technology initiatives. To combine the two is making it stronger, more focused and more compelling – and it will help executives gain the necessary momentum to transform their enterprises.
This article is the executive summary of a coming book with the title “The Digital Innovator”. The Digital Innovator is an executive who bridges business and technology in a process of business development, investment portfolio management and strategy execution.
The book will target senior managers as a non-technical, practical and straight-forward recipe for success in Digital Strategies.
Business and technology strategies are some of the best described disciplines of the corporate environment. This section com-bines several disciplines to create a strong, focused and compelling set of strategic actions that will help progress your company towards its destiny. It gravitates around the following key topics:
- Identify the dream
- Decide to change
- Specify the gaps
- Connect the dots
- Plan the strategy
- Make game plays
- Make things happen
- Manage execution
The life-cycle support process of strategy is called innovation portfolio management. The process captures all the ideas that are transformed into proposed actions during the strategy planning process and takes them through a formal decision process. And the process also takes the ideas for innovation and improvements that surface during execution and takes them through the same formal decision process.
Most enterprises will face seismic shifts in how their industries develop during the coming decade. The Digital Innovator is a new role that is designed to meet these challenges. The role is a Serial Entrepreneur and Innovator specializing in the Digital Business Transformations in the enterprise. By combining the fighter and can-do spirit of the Serial Entrepreneur with the deep understanding of Digital Business and Digital Business Transformations, the Digital Innovator may become the most valuable business executive of the decade.